OUR STORY

    WE WERE THE PARTNER MANAGER
    DROWNING IN SPREADSHEETS.

    We didn't build Channelo in a boardroom. We built it out of frustration, at 11pm, with three browser tabs open, a WhatsApp full of partner queries, and a spreadsheet that hadn't been updated in two weeks.

    So we did what builders do.

    WE BUILT IT OURSELVES.

    THE PROBLEM

    WE KNOW EXACTLY
    WHAT THIS FEELS LIKE.

    Running a partner program without the right tools isn't just inefficient. It's demoralizing. We lived it. Every broken process below was ours before we built Channelo.

    Two partners. One deal. Zero clarity.

    Channel conflict happens in silence, until it explodes. By then, trust is already gone.

    Your product deck exists in 6 versions.

    One on Google Drive. One on WhatsApp. Two in email threads. None of them current.

    Onboarding is a copy-paste email.

    New partner joins. You paste the same welcome message. Again. For the 40th time.

    Your partner portal is a Google Drive folder.

    With messy permissions, no structure, and files no one can find.

    You have no idea who's still active.

    Some partners are crushing it. Some have gone quiet for months. You can't tell which is which.

    THE SOLUTION

    WE DIDN'T WANT A TOOL THAT NEEDED
    A 3-MONTH IMPLEMENTATION.

    We didn't want to pay per seat.
    We didn't want enterprise pricing for a non-enterprise team.
    We wanted something that worked on day one.
    Something a two-person team could set up before lunch.
    Something affordable enough that a trader in Pune or a distributor network in Chennai could actually use it.

    So we built Channelo.

    Not for the Fortune 500.
    For the people who are building something real.

    ∞

    Problems we lived before we built this

    1

    Platform that solves all of them

    ♥

    Made in India, for the world

    WHO WE ARE

    WE ARE
    BUILDERS.

    Not consultants. Not theorists. Builders. We've sat on both sides of the partner table, as the vendor trying to manage a network, and as the partner trying to get information from a vendor who never replies.

    That experience is baked into every feature we've shipped. Every workflow. Every decision about what to include, and what to leave out.

    THE CHANNELO COMMITMENT
    We will never charge you per seat.
    We will answer your support ticket ourselves.
    We will keep the product simple. Always.
    We will ship what you ask for, if it makes sense.
    We will never make you sign a 12-month contract to try something new.
    LEADERSHIP

    THE PEOPLE BEHIND CHANNELO.

    Channelo is led by operators who have spent their careers in the channel, building partner networks, closing distributor deals, and learning firsthand what a PRM needs to do.

    Mohandas G, Chief Executive Officer of Channelo

    MOHANDAS G

    Chief Executive Officer

    Sets the vision for Channelo and keeps the product honest, simple, affordable, and built for the people who actually run partner programs.

    Nithya T R, Chief Business Officer of Channelo

    NITHYA T R

    Chief Business Officer

    Leads go-to-market and partnerships, working directly with customers to make sure Channelo solves the problems they face every day.

    NOT THE BIGGEST.
    MAYBE THE MOST HONEST.

    Channelo is built for people who are too busy to be messed around. Priced for businesses that are still growing. Supported by a team that actually picks up the phone.

    Made with ♥ from India. For the world.

    See Our Solutions